MIAMI – The Miami HEAT teamed up with Florida Blue, Sun Sports and the American Red Cross to host the 14th Annual HEAT April Pool’s Day on Wednesday, April 8th at Grapeland Water Park.
The event serves as the launch of the HEAT’s summer long “Learn to Swim” community swim safety campaign and officially kicks off the swim season in South Florida. HEAT players James Ennis and Tyler Johnson, along with the HEAT Dancers, got into the pool with children from Dunbar K-8 Center, Grapeland Water Park and Kinloch Park for a special swimming lesson under the direction and supervision of American Red Cross’ certified water safety instructors and lifeguards.
The event was hosted by In-Arena Public Address Announcer Michael Baiamonte. Guest speakers included Miami HEAT Executive Vice President and Chief Marketing Officer Michael McCullough, Florida Blue Senior Director of Business Development, Media and External Relations, Doug Bartel, Media Relations Manager for FOX’s Sun Sports Eric Esteban, American Red Cross Territory Aquatics Specialist, Patrick Beason, and City of Miami District 1 Commissioner, Wilfredo Gort.
Based on the most current statistics from the Florida Department of Health, drowning is the leading cause of death for children under the age of four and is the second leading cause of death for children under the age of seventeen. From 2010-2012, Broward County ranked first in the state of Florida in unintentional drowning death, while Miami-Dade County ranked second. Our goal is to end these tragedies from ever occurring.
HEAT fans can take advantage of a special $10 off swimming lesson coupon, provided in both English and Spanish, which will be available in select issues of the official game day program, TIPOFF, through the remainder of the season. The coupon can be redeemed at select authorized providers of the American Red Cross. The coupon is also available here.
Pictures Courtesy: NBA Photos – Issac Baldizon